The trust level is a credibility rating given to a female profile by our staff.

A staff member can rate a profile on one or more of multiple scales: passport scans, live meeting, phone conversation, video, correspondence.

Some are rated according to the staff member's own judgement (such as passport scans or phone calls), and others (like correspondence or meetings) according to the feedback we receive from our male members. Combined, these ratings make up the trust level.

Each category carries different weight (e.g., feedback on a meeting is more important than the passport scan); the exact formula is complex and classified, so it cannot be used to artificially raise the trust level.

A trust level of 100% means that we have received definitive proof that the woman behind the profile is a real person, and all her communications originate from herself.

This doesn't mean, of course, that anyone with less than 100% is automatically fake or dishonest, although you should be wary of profiles with a trust level of 40% or less.

Note that the absence of a trust level is not the same as a low trust level. A female profile doesn't have a trust level by default and may never get one, unless it gives us a reason to rate it.